THE CHOICE · A service, not just a store
A beauty appointment can be a souvenir of a trip without producing another bag of things chosen in a hurry. At Amore Yongsan, the useful first decision is what you want to do: discuss a base-makeup match, develop a lip color or attend a makeup class. These are separate offers, not interchangeable names for one visit.
Amorepacific says its flagship reopened on April 30, 2026, with expanded bespoke services. The Soul of Seoul's independently authored guide, updated in August, also documents the renewed space and custom foundation and lip options. This article is a planning guide, not a report of SEOULIAN trying the services.
THE MENU · Put the price beside the product
The operator's English menu currently lists HERA Custom Match Silky Stay at KRW70,000, Reflection Skin Glow at KRW72,000 and Black Cushion at KRW52,000. The Sensual Lip appointment is listed at KRW45,000. Both custom-service categories are presented as 60-minute appointments. These are Korean-won price snapshots checked on September 14, not fixed future quotes.
The same page lists a complimentary global makeup class. Free class attendance should not be read as a promise of a free custom product or an available appointment. Check the exact service, its inclusions and its reservation conditions before treating any price as your final plan.
Choose by the conversation you want to have, not just the lowest number. For example, are you trying to explain a preferred finish, find a lip color you enjoy wearing or learn how to use products you already understand? Writing down that question can keep the consultation focused on your preferences.
BOOKING · Confirm the details that belong to you
The company directs reservations through Amore Mall and says bespoke services have multilingual support. Confirm the language available for your selected appointment, the number of participants covered and whether companions can join. Published guides differ on participant arrangements, so this article does not promise a group booking.
Save the service name, date, location and confirmation in one place. Amore's stores are not interchangeable, and a reservation at another branch will not necessarily cover Yongsan. Also ask about late arrival, changes and the final payable amount; this guide has not verified a universal cancellation rule.
The official address is the second floor of Amorepacific headquarters, 100 Hangang-daero, Yongsan-gu, Seoul. Regular hours are Monday 2–8 p.m. and Tuesday–Sunday 10:30 a.m.–8 p.m. Holiday and company closures apply. Store opening hours are not a list of appointment times.
SEOULIAN INTERPRETATION · Custom should leave room for preference
Bring language for what you like: a finish you prefer, a color you already wear, or an example of what you do not want. You do not need to arrive with the correct beauty vocabulary. Asking a clear question is more useful than trying to anticipate the answer.
A personalized cosmetic service is not a promise of a clinically superior product, a diagnosis or a compulsory new routine. It can simply be a chance to make a considered choice with professional assistance. If the available service does not fit your budget or interests, browsing or choosing a different activity remains a perfectly good plan.
THE SEOULIAN SIGNAL · EDITORIAL INTERPRETATION
Why this matters
Match the appointment name, branch, language and total cost; a complimentary class does not include a paid custom-product service.
SOURCE DESK · RESEARCH RECORDS
Research used for this analysis
- Amore Yongsan · English service menu and visitor information Global Amore Mall · Primary current makeup prices, duration, complimentary class, address and regular hours. Under 200 derived words; customer-specific availability and group capacity not assumed.
- Amorepacific Opens Flagship Store AMORE YONGSAN · May 7, 2026 Amorepacific · Primary April 30 reopening, multilingual support and Amore Mall booking route. No AI diagnostic, efficacy or medical claims adopted.
- AMORE YONGSAN: Custom K-Beauty at Amorepacific's Flagship in Seoul · updated August 26, 2026 The Soul of Seoul · Independently authored visit corroborates location and custom makeup services. Group capacity differs from operator; not used as a guaranteed booking condition. No source photos or experience copied.
Original synthesis & image rights
Original SEOULIAN non-sponsored service guide. Operator prices dated; independent travel account used only for corroborated context. Conflicting participant claims not resolved by assumption. No medical promises, copied images or claimed visit. Unique built-in Imagegen illustration. Targets and reported usage remain attributed to the city and are not presented as independently verified outcomes.
Image disclosure
Credit: AI-generated editorial illustration; not documentary evidence. Invented consultation tabletop, not an Amore Yongsan interior, HERA product photo, shade-matching demonstration or clinical result.
Creator: SEOULIAN with ChatGPT Image Generation
Source type: SEOULIAN imagegen editorial photo
Disclosure: AI-generated editorial illustration; not documentary evidence. Invented consultation tabletop, not an Amore Yongsan interior, HERA product photo, shade-matching demonstration or clinical result.
License: Original SEOULIAN AI-generated editorial image
